salaryRent is higher than in 69% of U.S. cities. Household incomes are higher than in 93% of U.S. cities. A typical house costs about 9.2 years of household income, so buying is hard for most locals. Most homes (82.1%) are owned, so rentals can be hard to find. It is a highly educated city: 64.3% of adults have a college degree.
How much money do I need?
To rent here comfortably, you should earn about $80,280 a year. That is $39 an hour at a full-time job.
Is rent cheaper than other Florida cities?
No. Rent here is more expensive than in most of Florida. It is number 260 of 479 cities from cheapest to most expensive.
How much do households earn in Naples?
Share of households by yearly income. 55.4% of households earn $100,000 or more.
Rent by apartment size in Naples
| Size | Naples | U.S. average |
|---|---|---|
| 1 bedroom | $1,952 | $1,324 |
| 2 bedrooms | $2,506 | $1,509 |
| 3 bedrooms | $3,218 | $1,698 |
| 4 bedrooms | $3,500+ | $2,098 |
Median monthly rent plus utilities for all renters, by number of bedrooms.
How expensive is Naples overall?
Everyday prices in the Naples-Marco Island metro area are 3% above the U.S. average (index 103.2, U.S. = 100).
Source: U.S. Bureau of Economic Analysis, Regional Price Parities 2024.
Taxes and bills in Naples
Life in Naples
What jobs pay in Naples
| Job | Median pay | Rent / pay |
|---|---|---|
| Pharmacist | $154,060 | 15.6% |
| Physician Assistant | $132,310 | 18.2% |
| Software Developer | $130,730 | 18.4% |
| Nurse Practitioner | $128,680 | 18.7% |
| Computer Systems Analyst | $103,680 | 23.2% |
| Operations Manager | $102,310 | 23.5% |
| Dental Hygienist | $100,140 | 24.1% |
| Civil Engineer | $94,600 | 25.5% |
| Registered Nurse | $93,330 | 25.8% |
| Accountant | $84,570 | 28.5% |
| Market Research Analyst | $75,280 | 32.0% |
| Police Officer | $73,040 | 33.0% |
| Licensed Practical Nurse | $64,590 | 37.3% |
| Elementary School Teacher | $60,470 | 39.8% |
| Electrician | $60,020 | 40.1% |
| Firefighter | $59,850 | 40.2% |
| HVAC Technician | $59,540 | 40.5% |
| Plumber | $57,830 | 41.6% |
| Truck Driver | $49,520 | 48.6% |
| Carpenter | $49,390 | 48.8% |
| Medical Assistant | $44,480 | 54.1% |
| Customer Service Representative | $43,680 | 55.1% |
| Restaurant Cook | $41,220 | 58.4% |
| Nursing Assistant | $40,260 | 59.8% |
| Warehouse Worker | $39,410 | 61.1% |
| Server (Waiter/Waitress) | $37,550 | 64.1% |
| Retail Salesperson | $35,380 | 68.1% |
| Cashier | $34,220 | 70.4% |
Is it cheaper to rent or buy in Naples?
Renting is cheaper right now: about $8,579 a month less.
Owning assumes a typical $1,525,600 home, 10% down, a 30-year loan at 6.5% and about 1.5% a year for taxes and insurance. You would also need $152,560 for the down payment.
Frequently asked questions
What is the average rent in Naples, FL?
Renting in Naples costs a median of about $2,007 a month in 2026, including utilities. The Florida median is $1,963.
How much do I need to make to live in Naples?
To keep rent under 30% of income, you need about $80,280 a year, or $39 an hour at a full-time job.
Is Naples cheap or expensive?
Naples is rated Cheap: rent takes 14.6% of the typical household income of $165,207. It ranks 260th cheapest of 479 Florida cities we track.
How much are property taxes in Naples?
The median homeowner in Naples pays $8,353 a year in property taxes, about 0.55% of the median home value.
Is Naples more expensive than the national average?
Overall prices in the metro area are 3% above the U.S. average, according to the U.S. Bureau of Economic Analysis.
How much does a house cost in Naples?
The median home value in Naples is $1,525,600, about 9.2 times the typical yearly household income.
19,704 people live in Naples. Numbers are typical (middle) values.